For the fifth straight year Shell and Pennzoil participated in the award winning and fan favorite, “Throwback Weekend”, at Darlington Raceway in the Bojangles Southern 500 NASCAR Cup Series race. In years past, Shell has used iconic paint schemes from the past from NASCAR and other series to tell a story and participate.
This year, the No. 22 Shell-Pennzoil Ford Mustang, driven by 2018 Cup Series Champion Joey Logano, carried a paint scheme from Shell’s time with Richard Childress Racing – who is celebrating their 50th anniversary this year. The tribute to RCR was part of the story, but a humorous twist in the reveal video linking Logano to the car, former team, former driver, and post-race skirmish was the hit of the effort.
— Steve Post (@ThePostman68) August 27, 2019
Love this. https://t.co/kkpSEfSkxF
— Matt Yocum (@MattYocum) August 27, 2019
😂 This is a great unveil. Just wait for it ... https://t.co/0uHRvbNNVw
— Kelly Crandall (@KellyCrandall) August 27, 2019
Love it https://t.co/HYs710nk65
— Jim Utter (@jim_utter) August 27, 2019
THIS IS MARKETING GOLD!!!
— Opinions on NASCAR (@nascar_opinion) August 27, 2019
Major props to @shellracingus & @joeylogano!!!
Have to love when things come full circle!!!@DeLanaHarvick will be proud! #NascarOpinion https://t.co/6CXW6uFCkX
— nascarcasm (@nascarcasm) August 27, 2019
😂😂 I knew one of these days he’d finally figure it out.... #propstoshell #propstomrslogano #wewearthefiresuits https://t.co/Q2yMMRUSPD
— DeLana Harvick (@DeLanaHarvick) August 27, 2019
#SheWearsTheFiresuit
— Terrin Waack (@TerrinWaack) September 1, 2019
Don't even race: @joeylogano's wife, Brittany, wins #NASCARThrowback weekend.@NASCAR | @TooToughToTame
(📸: @zack_albert) pic.twitter.com/2EaoxPbZGX
Perfect, props to whoever came up with it
— Connie Bradley (@Pizzamom14) August 28, 2019
Dang it Joey, between this and #BehindTheWheel, I think I HAVE to become a fan now 🤦🏻♂️. @PPistone @TheMikeBagley @nascarfankly @avadelonge182
— Alex Braunbeck (@alexbraunbeck) August 27, 2019
Watched the video again this morning! 😂 Please tell us there will be Brittany Logano hero cards! 🙌🏻🙏🏻👏🏻🤘🏻@shellracingus @joeylogano @TooToughToTame #NASCARThrowback pic.twitter.com/07tcBR9FYt
— Catherine Kingston (@CathKingston) August 28, 2019
Greatest reveal ever! You Absolutely nailed it. The fire suit reference was the be The fire suit reference was the best. pic.twitter.com/xxQ7wPeg03
— treystill (@treystill) August 28, 2019